Mike Sunder, a former head grower for many years, took over the business from his father alongside his brother, Matt Sunder, in 2022. Mike’s field experience shapes everything the company does. Their portfolio is intentionally curated to include only products they believe in 100% and that deliver tangible value to growers. Rather than trying to carry everything, they specialise in what customers actually need—setting them apart from larger, generalist distributors.
Our partnership with HIS began a little over a year ago. We started with focusing on Sili Fert P, and Huwa‑San TR-50 followed soon after. Since then, the number of growers using Roam Technology’s products in British Columbia has grown quickly, thanks to Mike’s expertise and strong technical follow-up. Our European technical team even makes regular on‑site visits for customer meetings, training sessions, and trade shows. In turn, the HIS team has visited our Belgium headquarters several times to build product knowledge and to align on grower needs. Bram Roosen, Area Manager at Roam Technology, says the collaboration with Mike and Matt has been great from the start. “It’s impressive to see how quick we’ve progressed from initial product discussions to where we are today. Our complementary expertise and knowledge combined with the shared commitment to delivering added value is key to this success.”
Customers rely on us for deep product knowledge and strong technical support. Partnering with Roam Technology has been a natural fit because their solutions are backed by solid science and expertise. Together, we’re able to provide growers with reliable products and the high level of service they expect from us.
Mike Sunder - Horti International Services
Andrew Boudry, Technical Sales at Roam Technology, believes that Horti International and Roam Technology are making a positive impact on British Columbia’s horticulture industry. “When you visit growers with Mike, it almost feels like you’re going to see his family,” Andrew shares. “He also has such a great passion for growing and is extremely knowledgeable.” We’re confident about the future of our partnership and the region’s growth trajectory, thanks to Mike and his team’s expertise.
Huwa-San TR-50 is a biocide and subject to certain laws and regulations. As a result, in some countries, our full range isn’t available. Please contact us for more information on our registrations. Use biocides safely. Read the label carefully before usage.